Digipaks: Logos.

Whilst carrying out my research on digipaks, I came across the conventional use of logos. Logos can be used to create an artist identity, the logo would be associated with a certain artist, this will further their brand and create an individual touch which is important for the artist.

Example.

These images all have a similarity, the 'R' this is works as a signature logo, which her fans will notice. This gives the artist her own identity. Whilst creating my digipak, promotional posters and products I may consider including a signature logo to give my artist her own personal touch.